Some ways are more effective than others, but the last thing that you want to do, no matter which theory that you prescribe to, is blog comment spam and forum posting spam. These methods of trying to earn notoriety for your business are see by using and completely ineffective, yet people try to do it every day, sometimes posting the same message to the the same article or thread on multiple occasions. If you want to really catch results out of your comments to blogs and forums, then there really are no shortcuts. Spammers need simply not found a way to be convincing. So how can you use these tools most effectively? Quite simply, by the following methods:
1. Take an active interest in the blog or forum
Yes, this one seems a little obvious, and it should. Yet so a large number spammers make the mistake of vaguely researching what a blog or forum is really all about. They subscribe to the idea that the more comments they can blast out, the better their opportunities of being seen. Fat chance of that. Being seen and being effective are not the same thing. If you really want your comments to need weight, you need to learn the art of subtlety. Make whoever want to know more about you by using genuine, thought provoking commentary. Not by simply picking a few general statements and trying to pass them off with an illegally placed link thrown in for good measure.
2. Engage other posters
There is a difference between commenting and using comments for good. If you really want more people to notice your message, then you need to engage other posters, and that means actually reading what they need to say and picking out points that you genuinely agree (or disagree) with to address. Being able to address people directly will lead to more of an impact when it comes to your user signature, which you should be using for advertising purposes. Everyone needs to know that you are a real individual with a real brain capable of using complex thought before they give what you are selling a chance.
3. Follow the golden rule
Think about a topic that you feel passionate about, and then consider the ways that you would not want that corrupted. You've got to realize to do unto others as you would need them do unto you, like the Golden Rule says. If you follow this practice, then your networking activities will always be acceptable and effective.
Spam is a four letter word with good reason. Don’t be one of the people internet that perpetuates it.
By: Gen Wright
ABOUT THE AUTHOR
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